25 april 2023
As Daltix expands into Europe, it renews its focus on developing a unique product with its customers at the centre. The expansion, as well as the new focus on product development, brought change at strategic roles on April 17, 2023.
Daltix has appointed Dries De Dauw as its new CEO.
Dries brings more than 15 years of experience in data and data analytics to his new role at Daltix. Throughout his career, Dries has led numerous data-focused projects and departments. His most recent achievements include leading data-driven operational and commercial improvements at AG Insurance and building a strong data science team fit to support Colruyt Group’s data needs.
Dries is a strong advocate for developing innovative solutions to help companies grow their businesses through data. He also brings along extensive knowledge and experience within the inner workings of grocery retail. His focus will be to lead the company’s continued efforts to expand into European markets.
Jonas Deprez becomes Chief Product Officer at Daltix.
Jonas Deprez, founder of Daltix, will make room for Dries and take on product development as Chief Product Officer. Jonas’ vast knowledge of the retail industry combined with his talent to see opportunities for how retailers could better consume and use data makes him perfectly positioned in his new role. He will report to the new CEO, but continue to serve on the Board of Directors for Daltix.
Daltix was founded in 2016 in Belgium. Its mission is to be the authority in providing the most accessible and curated data on every mass consumer retail product. Daltix collects, structures and cleans data so that fact-based analysis to aid strategies is easier for both retailers and suppliers. The product allows customers to gain insights from price, promotion and product retail data. Daltix prides itself on providing extremely high quality data. Daltix’s customers are GfK, Coca-Cola EUROPACIFIC Partners and Unilever amongst others.
Daltix has 23 employees, located in two countries, Belgium and Portugal.
To make smart decisions, retailers need high-quality and reliable retail data. Those who have access to price, product and promotion data on a daily basis have a clear advantage. Daltix and Smartspotter are partnering and can now deliver both of their data expertise of high-quality data to Germany.
As part of a recent analysis, the assortments – a total of more than 216,000 products – of eleven different retailers, such as REWE, dm and Picnic were compared across Germany and the proportion of organic products in relation to the total assortment was determined. Read more about the results in this press release.
In the largest independent analysis to date of price data from the supermarkets Edeka and Rewe and the delivery service Flink, Daltix compared the price structure from the supermarkets to Germany’s currently largest delivery service.