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Price data: know where you stand with qualitative data.
Use pan-European retail price data for a wide number of FMCG products for competitor analysis and price monitoring. Base your pricing strategy on reliable price analytics rather than vague guesses. Complement online data with field data, arranged by us, and fully integrated into a structure that works for your analysis.
Promotion data: see what works.
FMCG promotion analysis can be complex. We give you access to a clear promotion database with which you can compare promotion timings, discount levels, mechanics and conditions for competitors in your market. Let qualitative retail promotion data do the work for you.
Product data: qualitative retail data gets you the details.
Daltix creates a digital profile for each of the 8 million FMCG products collected every day for easy product analytics. Anything on the label is collected, including imagery, so that product tracking and analysing can be extremely detailed and insightful. The attention to the smallest details make our retail data extremely qualitative.
Location data: the complete overview.
Set a regional price policy, or monitor a national one, with data that is specific to place. Compare the regional strategies against other competitors and plan expansions across borders with data at hand.
The data journey
We collect information on over 8 million products every day.
Structuring data requires a deep understanding of technologies for set-up, selection and maintenance.
Data cleaning and quality
Processing over 35 million data points daily makes our datasets very complete to gain insights from.
Data storage, integration and analysis
Easily integrate Daltix data to other sources. Data exchange via sFTP makes access seamless.